Dean Cacioppo

Dean Cacioppo

Dean Cacioppo has over 20 years in high level, enterprise search engine optimization (SEO). This includes working for some of the largest real estate brands in the country on leveraging technology for lead generation, branding and agent retention. In the over two decades of working in SEO, digital marketing, content marketing, lead conversion, website design and overall web based technologies, Dean has become a renowned expert in search engine optimization. There is little in the online marketing world he has not been exposed to. A Career In Real Estate Marketing Over the years, Dean Cacioppo has worked as an award-winning REALTOR®, licensed real estate instructor and brokerage owner. In addition to “feet on the ground” experience, he also ran the Internet Services department of one of the largest real estate brands in the country with over 5,000 agents. In addition to Dean’s work in the industry, he dedicated his time to giving back to the REALTOR community by serving on the board of directors for multiple MLSs, including President of Louisiana's largest multiple listing service. Dean also served time on many REALTOR committees and task forces for State REALTOR Boards, eventually acting as a consultant for IDX for multiple listing services and the general public. In 2013 Dean Cacioppo decided to venture out on his own with a digital marketing agency uniquely named Dean Knows that specialized in real estate SEO. The odd but catchy name was designed to leverage his well-known name in real estate technology. A Full-Service SEO Agency Is Born Dean later changed the name from Dean Knows to One Click SEO, as the digital marketing agency had outgrown its specialty in real estate marketing and grown into a full-service SEO Agency working in multiple industries across the US, Canada, and Mexico, still with a keen eye on real estate SEO. Today, Dean Cacioppo leads an all-US-based team of digital marketing experts to help grow One Click SEO’s clients' businesses, leveraging Google Ads, Facebook Marketing, and Content Marketing, all with SEO at the center of custom-built online strategies. In addition, Dean also spends time as an author on many SEO and real estate websites, as well as reviewing high-end audio equipment for Tracking Angle. When not running an SEO agency or writing, Dean spends his time hanging out with his six children, playing guitar around campfires, and serving some of the finest, home-cooked New Orleans cuisines around.

the power of schema markup

Schema Markup

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By Dean Cacioppo, Founder of One Click Agency What is the role of Schema Markup in 2026 SEO? In the early days of SEO, we optimized for “strings”—literal sequences of characters. If you wanted to rank for “New Orleans SEO,” you made sure those words appeared enough times to get noticed. But the internet has […]

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Real Estate Websites

Real Estate Websites

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Real Estate Websites In the world of real estate, having a website is similar today to having a business card 20 years ago, it shows you are legit.  Whether you are a real estate agent, broker or a real estate team, without a website you are not taken seriously. Real Estate Website Design All real

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SEO vs PPC

SEO vs PPC

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SEO vs Pay Per Click One of the most common questions that come up when discussing creating a Digital Marketing strategy is what is more effective – SEO or PPC. Many people are not sure of the difference between the PPC and SEO, much less which one is more effective for their specific business. Since

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Local SEO Services

Local SEO Services

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Everything you need to know about Local SEO Services Local SEO Services entail having your website show in search results when consumers are searching for a local business. In many instances, the results for local searches include maps, reviews, Google posts, photos and more. Local SEO strategies include tasks such as: creation of local citations,

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guest blogging for real estate

Real Estate Guest Blogging

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Guest Blogging for Real Estate We address questions and concerns about for real-estate guest blogging. What is real-estate guest blogging (or posting)? What is the difference between Guest Blogging and Guest Posting —  *Hint…nothing Will it increase my real-estate website rank on Google? Is it a safe, “white-hat” SEO tactic? What is the process for

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Does Domain Age Matter for SEO?

Does Domain Age Matter?

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Does Domain Age Matter for SEO? Your domain’s age can be a critical factor in the way Google ranks your website, but not for the reasons many people think. Some people believe the older their domain is, the better chance they have of moving up in the search results. But is domain age specifically a

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