About Dean Cacioppo

Professional Background and Achievements

Dean’s journey into digital marketing began in the early days of SEO. He quickly established himself as a leader in the field, focusing on strategies that optimize online presence, particularly for real estate professionals. His expertise spans various aspects of digital marketing, including:

• Traditional SEO: The ten blue links.  Still important, but the majority of the outbound Google traffic from a search is to SERP Features.
• Local SEO: Dominating Google Maps and the "Map Pack" search results which are powered by your Google Business Profile
• Real Estate SEO: Crafting strategies that enhance search engine visibility and drive quality traffic for real estate businesses.
• Content Marketing: Creating engaging, high-ranking content tailored to target audiences.
• Link Building: After a grueling two decades, Dean has cracked the code on backlinks.
• Technical SEO: Ensuring the website and strategy is deployed as expected with no technical issues.
• Social Media: Building and maintaining strong online presences for brands through paid advertising and multi-channel remarketing.

Dean’s influence extends into real estate technology. He served on multiple boards, including as President of GSREIN (the largest MLS in Louisiana) and on the Baton Rouge MLS board.

Dean was instrumental in shaping IDX policies, which later informed NAR's national guidelines. His work with Latter & Blum, one of the country's largest brokerages, involved leading technology initiatives and training thousands of agents on digital tools and lead generation strategies.

Entrepreneurial Ventures and Recognitions

Under Dean's leadership, One Click SEO has launched several AI-powered products designed to streamline marketing and lead generation. These include:

• Local Call Generator: A tool that boosts local lead generation with incoming phone leads.
• Please Review Us: A reputation management platform for automating review requests with AI follow-up and automatic social media posting.
• DIY SEO: A service empowering businesses to handle their own SEO with professional guidance.
• LeadGenAI: An innovative platform that leverages AI for targeted lead generation.

Dean's achievements have been recognized through numerous awards. One Click SEO is a top-rated agency on Clutch, UpCity, and Alignable, celebrated for its excellence in real estate and healthcare SEO.

Client-Centered Philosophy and Reputation

Dean’s clients consistently praise him for his integrity, transparency, and hands-on approach. He is known for his honest communication, working directly with clients to ensure their needs are met.

Reviews emphasize his ability to deliver long-term results, his expertise in positioning businesses for growth, and his focus on sustainable SEO practices that align with Google’s algorithms.

Personal Life and Interests

Dean balances his professional pursuits with a rich personal life, enjoying time with his six children, playing the acoustic guitar, and indulging in his love for high-end audio equipment.

His keen ear has earned him a reputation as an reputable audio reviewer, known for his "really good ears". Dean also takes pleasure in playing chess and cooking New Orleans-style dishes, reflecting his deep connection to his hometown’s culture, including indulgence.

So Who is Dean?

Dean Cacioppo is a respected leader in SEO, known for his strategic insights, dedication to client success, and significant contributions to real estate technology.

His forward-thinking approach and passion for innovation continue to drive One Click SEO’s success and position him as a thought leader in the digital marketing industry.

Check out Dean's X Feed